Privacy Policy

1) Introduction and contact details of the data controller

1.1 We are delighted that you are visiting our website and thank you for your interest. Below, we provide information on how we handle your personal data when you use our website. Personal data refers to any data that can be used to identify you personally.

1.2 The data controller for this website within the meaning of the General Data Protection Regulation (GDPR) is Ventilo GmbH, Erdbrandweg 6, 30938 Burgwedel, Germany, Tel.: 091130838080, fax: 091130838787, email: info@ventilo.com. The data controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data collection when visiting our website

2.1 When you use our website purely for information purposes – that is, if you do not register or otherwise provide us with information – we only collect data that your browser transmits to the website server (so-called ‘server log files’). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

The website you have visited
Date and time of access
Amount of data sent in bytes
Source/referrer from which you accessed the page
Browser used
Operating system used
IP address used (where applicable: in anonymised form)

Processing is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used for any other purpose. However, we reserve the right to review the server log files retrospectively should there be concrete indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the data controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the string ‘https://’ and the padlock icon in your browser address bar.

3) Hosting & Content Delivery Network

For the hosting of our website and the display of page content, we use a provider who delivers its services, either directly or through selected subcontractors, exclusively on servers within the European Union.

All data collected on our website is processed on these servers, unless different data recipients are specified below for specific data processing operations.

We have entered into a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

4) Cookies

To make your visit to our website more engaging and to enable the use of certain functions, we use cookies, which are small text files stored on your device. Some of these cookies are automatically deleted when you close your browser (so-called ‘session cookies’), whilst others remain on your device for longer and enable page settings to be saved (so-called ‘persistent cookies’). In the latter case, you can find the storage period in the overview of your web browser’s cookie settings.

Where personal data is also processed by individual cookies we use, such processing is carried out in accordance with Article 6(1)(b) of the GDPR either for the performance of a contract, in accordance with Article 6(1)(a) of the GDPR where consent has been given, or in accordance with Article 6( 1(f) of the GDPR to safeguard our legitimate interests in ensuring the best possible functionality of the website and a user-friendly and effective experience for visitors.

You can configure your browser so that you are notified when cookies are set and can decide on a case-by-case basis whether to accept them, or you can block the acceptance of cookies in specific cases or generally.

Please note that if you do not accept cookies, the functionality of our website may be restricted.

5) Contacting us

When you contact us (e.g. via the contact form or by email), personal data is processed – solely for the purpose of handling and responding to your enquiry and only to the extent necessary for this purpose.

The legal basis for the processing of this data is our legitimate interest in responding to your enquiry in accordance with Article 6(1)(f) of the GDPR. If your enquiry is aimed at entering into a contract, the additional legal basis for the processing is Article 6(1)(b) of the GDPR. Your data will be deleted once it is clear from the circumstances that the matter in question has been conclusively resolved, provided that there are no statutory retention obligations to the contrary.

6) Data processing when opening a customer account

In accordance with Article 6(1)(b) of the GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. You can find out which data is required to open an account from the input fields on the relevant form on our website.

You may delete your customer account at any time by sending a message to the above-mentioned address of the data controller. Once your customer account has been deleted, your data will be deleted provided that all contracts concluded in connection with it have been fully settled, there are no statutory retention periods preventing this, and we no longer have a legitimate interest in continuing to store the data.

7) Data processing for order fulfilment

7.1 Insofar as necessary for the performance of the contract for delivery and payment purposes, the personal data we collect will be passed on to the contracted transport company and the contracted bank in accordance with Article 6(1)(b) of the GDPR.

Where we are obliged, on the basis of a relevant contract, to provide updates for goods containing digital elements or for digital products, we will process the contact details you provided when placing your order in order to inform you personally in accordance with our statutory information obligations under Article 6(1)(c) of the GDPR. Your contact details will be used strictly for the specific purpose of communicating updates for which we are responsible and will be processed by us for this purpose only to the extent necessary to provide the relevant information.

7.2 Disclosure of personal data to delivery service providers

- DHL

We use the following provider as our transport service provider: DHL Paket GmbH, Charles-de-Gaulle-Str. 20, 53113 Bonn, Germany

We will pass on your email address and/or telephone number to the provider in accordance with Article 6(1)(a) of the GDPR prior to the delivery of the goods for the purpose of arranging a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and the delivery address to the provider. The data will only be disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the supplier.
- DPD

We use the following provider as our transport service provider: DPD Deutschland GmbH, Wailandtstraße 1, 63741 Aschaffenburg, Germany

We will pass on your email address and/or telephone number to the provider in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods for the purpose of arranging a delivery date or providing a delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and the delivery address to the provider. The data will only be disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the supplier.
- FedEx

We use the following transport service provider: FedEx Express Germany GmbH, Langer Kornweg 34 k, 65451 Kelsterbach, Germany

We will pass on your email address and/or telephone number to the provider in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods for the purpose of arranging a delivery date or providing a delivery notification, provided that you have given your explicit consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and the delivery address to the provider. The data will only be disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the supplier.
- GLS

We use the following transport service provider: General Logistics Systems Germany GmbH & Co. OHG, GLS Germany-Straße 1–7, 36286 Neuenstein, Germany

We will pass on your email address and/or telephone number to the provider in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods for the purpose of arranging a delivery date or providing a delivery notification, provided that you have given your explicit consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and the delivery address to the supplier. The data will only be disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the supplier.
- Hermes

We use the following provider as our transport service provider: Hermes Logistik Gruppe Deutschland GmbH, Essener Straße 89, 22419 Hamburg, Germany

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the supplier.
- TNT

We use the following provider as our transport service provider: TNT Express GmbH, Haberstraße 2, 53842 Troisdorf, Germany

We will pass on your email address and/or telephone number to the provider in accordance with Article 6(1)(a) of the GDPR prior to the delivery of the goods for the purpose of arranging a delivery date or providing a delivery notification, provided that you have given your explicit consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and the delivery address to the provider. The data will only be disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the supplier.
- UPS

We use the following provider as our transport service provider: United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss, Germany

We will pass on your email address and/or telephone number to the provider in accordance with Article 6(1)(a) of the GDPR prior to the delivery of the goods for the purpose of arranging a delivery date or providing a delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and the delivery address to the provider. The data will only be disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the supplier.

7.3 Use of payment service providers

- Apple Pay

If you choose the ‘Apple Pay’ payment method provided by Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing takes place via the ‘Apple Pay’ function on your device running iOS, watchOS or macOS by debiting a payment card stored with ‘Apple Pay’. Apple Pay uses security features integrated into your device’s hardware and software to protect your transactions. Authorising a payment therefore requires you to enter a code you have previously set, as well as verification via your device’s ‘Face ID’ or ‘Touch ID’ feature.

For the purpose of processing the payment, the information you provide during the ordering process, together with details of your order, is transmitted to Apple in encrypted form. Apple then encrypts this data once again using a developer-specific key before the data is transmitted to the payment service provider associated with the payment card stored in Apple Pay in order to process the payment. The encryption ensures that only the website through which the purchase was made can access the payment data. Once the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm that the payment was successful.

Where personal data is processed in connection with the transmissions described, such processing is carried out solely for the purpose of payment processing in accordance with Article 6(1)(b) of the GDPR.

Apple retains anonymised transaction data, including the approximate purchase amount, the approximate date and time, and an indication of whether the transaction was successfully completed. Anonymisation completely precludes any link to an individual. Apple uses the anonymised data to improve ‘Apple Pay’ and other Apple products and services.

When you use Apple Pay on your iPhone or Apple Watch to complete a purchase that you initiated via Safari on your Mac, your Mac and the authorisation device communicate via an encrypted channel through Apple’s servers. Apple does not process or store any of this information in a format that could be used to identify you personally. You can disable the option to use Apple Pay on your Mac in your iPhone’s settings. Go to ‘Wallet & Apple Pay’ and turn off ‘Allow Payments on Mac’.

Further information on data protection with Apple Pay can be found at the following web address: https://support.apple.com/de-de/HT203027
- Google Pay

If you choose the ‘Google Pay’ payment method provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (‘Google’), the payment will be processed using the payment method stored in your Google Account.
To authorise a payment via Google Pay on a desktop, you must first log in to your Google account; to authorise a payment on a mobile device, you must complete the relevant verification process (e.g. via facial recognition, password, fingerprint or pattern).

For the purposes of payment processing, the information you provide during the ordering process, together with details of your order, will be passed on to Google. Google then transmits your payment details stored in Google Pay to the originating website in the form of a one-off transaction number, which is used to verify that the payment has been made. This transaction number does not contain any information regarding the actual payment details of the payment method stored in Google Pay, but is generated and transmitted as a one-off valid numerical token. For all transactions via Google Pay, Google acts solely as an intermediary in the processing of the payment transaction. The transaction is carried out exclusively between the user and the originating website by debiting the payment method stored in Google Pay.

Google reserves the right to collect, store and analyse certain transaction-specific information for every transaction carried out via Google Pay. This includes the date, time and amount of the transaction, the merchant’s location and description, a description of the goods or services purchased provided by the merchant, any photos you have attached to the transaction, the name and email address of the seller and buyer or the sender and recipient, the payment method used, your description of the reason for the transaction, and, where applicable, the offer associated with the transaction.

According to Google, this processing is carried out exclusively in accordance with Article 6(1)(f) of the GDPR on the basis of a legitimate interest in proper accounting, the verification of transaction data, and the optimisation and maintenance of the Google Pay service.

Google also reserves the right to combine the transaction data processed with further information collected and stored by Google when you use other Google services.

The Google Pay Terms of Service can be found here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Further information on data protection for Google Pay can be found at the following web address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
- PayPal

This website offers one or more online payment methods from the following provider: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method from this provider that requires you to pay in advance, the payment details you provide during the ordering process (including your name, address, bank and payment card details, currency and transaction number), as well as information regarding the contents of your order, in accordance with Article 6(1)(b) of the GDPR. In this case, your data is disclosed solely for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

If you select a payment method where we advance the payment, you will also be asked during the ordering process to provide certain personal data (first name and surname, street, house number, postcode, town, date of birth, email address, telephone number and, where applicable, details of an alternative payment method).

In such cases, in order to safeguard our legitimate interest in assessing your creditworthiness, we will pass this data on to the provider in accordance with Article 6(1)(f) of the GDPR for the purpose of a credit check. The provider checks, on the basis of the personal data you have provided as well as other data (such as your shopping basket, invoice amount, order history and payment history), whether the payment method you have selected can be authorised in view of the risks of non-payment and/or bad debt.

The credit report may contain probability values (so-called ‘score’ values). Where score values are included in the credit assessment report, they are based on a scientifically recognised mathematical and statistical method. The calculation of the score values takes into account, amongst other things but not exclusively, address details.

You may object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data where this is necessary for the contractual processing of payments.
- Stripe

This website offers one or more online payment methods from the following provider: Stripe Payments Europe, Ltd., One Wilton Park, Wilton Place, Dublin 2, D02 FX04, Ireland

If you select a payment method offered by this provider, your payment details provided during the ordering process (including name, address, bank and payment card details, currency and transaction number), as well as information regarding the contents of your order, in accordance with Article 6(1)(b) of the GDPR. In this case, your data is transferred solely for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

8) Online marketing

Google AdSense

This website uses Google AdSense, a web advertising service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google AdSense uses so-called cookies, i.e. text files that are stored on your computer and enable an analysis of your use of the website. In addition, Google AdSense also uses so-called ‘web beacons’ (small invisible graphics) to collect information; these enable simple actions, such as visitor traffic on the website, to be recorded, collected and analysed. The information generated by the cookie and/or web beacon (including your IP address) regarding your use of this website is usually transmitted to a Google server and stored there. This may also involve transmission to the servers of Google LLC in the USA.

Google uses the information obtained in this way to analyse your usage behaviour in relation to AdSense adverts. The IP address transmitted by your browser as part of Google AdSense is not combined with other data held by Google. The information collected by Google may be transferred to third parties where required by law and/or where third parties process this data on Google’s behalf.
All processing described above, in particular the collection of information from the device you are using via cookies and/or web beacons, will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. Without this consent, Google AdSense will not be used whilst you are visiting the site.

You may withdraw your consent at any time with future effect by deactivating this service via the ‘Cookie Consent Tool’ provided on the website.

For data transfers to the USA, the provider has adhered to the EU-US Data Privacy Framework, which ensures compliance with European data protection standards on the basis of an adequacy decision by the European Commission.

Further information on Google’s privacy policy can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

9) Web analytics services

9.1 Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.

By default, when you visit the website, Google Analytics 4 sets cookies, which are small text files stored on your device and collect certain information. This information includes your IP address; however, Google truncates the last few digits of this address to prevent direct personal identification.

The information is transmitted to Google’s servers and processed there. This may also involve transfers to Google LLC, which is based in the USA.

Google uses the information collected on our behalf to analyse your use of the website, to compile reports on website activity for us, and to provide other services relating to website and internet usage. The truncated IP address transmitted by your browser as part of Google Analytics is not combined with any other data held by Google. The data collected through the use of Google Analytics 4 is stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the device you are using, takes place only if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR.
Without your consent, Google Analytics 4 will not be used whilst you are visiting the site. You may withdraw your consent at any time with future effect. To exercise your right to withdraw consent, please deactivate this service via the ‘Cookie Consent Tool’ provided on the website.

We have entered into a data processing agreement with Google which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic characteristics
Where the specific ‘demographic characteristics’ feature is enabled within Google Analytics 4, statistics can be generated that provide insights into the age, gender and interests of website visitors. This is achieved through the analysis of advertising and information from third-party providers. This enables target groups to be identified for marketing activities. However, the data collected cannot be linked to any specific individual and is deleted after being stored for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals may be used on this website to generate cross-device reports. If you have enabled personalised adverts and linked your devices to your Google Account, Google may – subject to your consent to the use of Google Analytics in accordance with Article 6(1)(a) of the GDPR – analyse your usage behaviour across devices and create database models, including those relating to cross-device conversions. We do not receive any personal data from Google, only statistics. If you wish to stop cross-device analysis, you can disable the ‘Personalised ads’ feature in your Google Account settings. To do so, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension to Google Analytics 4, the ‘UserIDs’ feature may be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Article 6(1)(a) of the GDPR, have set up an account on this website and log in to this account on various devices, your activities, including conversions, can be analysed across devices.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with European data protection standards on the basis of an adequacy decision by the European Commission.

9.2 Google Tag Manager

This website uses ‘Google Tag Manager’, a service provided by the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: ‘Google’).

Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analytics services, and for calibrating, controlling and conditioning them via a unified user interface. Google Tag Manager itself does not store any information on users’ end devices or read such information. Nor does the service carry out any independent data analysis. However, when a page is accessed, Google Tag Manager transmits your IP address to Google, where it may be stored. Transmission to servers operated by Google LLC in the USA is also possible.

This processing will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. Without this consent, Google Tag Manager will not be used during your visit to the website. You may withdraw your consent at any time with future effect. To exercise your right to withdraw consent, please deactivate this service using the ‘Cookie Consent Tool’ provided on the website.

We have entered into a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with European data protection standards.

Further legal information on Google Tag Manager can be found at https://business.safety.google/intl/de/privacy/ and https://policies.google.com/privacy?hl=de&gl=de

10) Retargeting/remarketing and conversion tracking

10.1 Google Ads Remarketing

This website uses retargeting technology provided by the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google places a cookie in the browser of your device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and based on the pages you have visited. The information collected in this process generally also includes your IP address.

Any further data processing only takes place if you have given Google your consent to link your internet and app browsing history to your Google Account and to use information from your Google Account to personalise the adverts you see on the web. In this case, if you are logged into Google whilst visiting our website, Google will use your data in conjunction with Google Analytics data to create and define audience lists for cross-device remarketing. To this end, your personal data is temporarily linked by Google with Google Analytics data to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transferred to the servers of Google LLC in the USA.

All processing described above, in particular the setting of cookies to read information from the device you are using, will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. Without this consent, retargeting technology will not be used whilst you are visiting the website.

You may withdraw your consent at any time with effect for the future. To exercise your right to withdraw consent, please deactivate this service using the ‘Cookie Consent Tool’ provided on the website.

Details on the processing operations initiated by Google and on how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

Further information on Google’s privacy policy can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

10.2 Google Ads Conversion Tracking

This website uses the online advertising programme “Google Ads” and, as part of Google Ads, the conversion tracking service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use the Google Ads service to draw attention to our attractive offers on external websites by means of advertising (known as Google AdWords). We can use the data from the advertising campaigns to determine how successful the individual advertising measures are. Our aim is to show you adverts that are of interest to you, to make our website more interesting for you, and to ensure a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on a Google Ads advertisement. Cookies are small text files that are stored on your device. These cookies generally expire after 30 days and are not used for personal identification. If the user visits certain pages on this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the advert and was redirected to that page. Each Google Ads customer receives a different cookie. Cookies cannot therefore be tracked across the websites of Google Ads customers. The information collected using the conversion cookie, which includes your IP address, is used to generate conversion statistics for Google Ads customers who have opted in to conversion tracking. Customers are informed of the total number of users who have clicked on their advert and been redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. When using Google Ads, personal data may also be transferred to the servers of Google LLC in the USA.

Details regarding the processing triggered by Google Ads conversion tracking and Google’s handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites

All processing operations described above, in particular the setting of cookies to read information from the device used, will only be carried out if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may withdraw your consent at any time with future effect by deactivating this service via the ‘Cookie Consent Tool’ provided on the website.

You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the Google browser plug-in available via the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de

Please note that certain features of this website may not be available, or may only be available to a limited extent, if you have disabled the use of cookies.
Google’s privacy policy can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

10.3 Google Marketing Platform

This website uses the online marketing tool Google Marketing Platform, operated by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“GMP”).

GMP uses cookies to display adverts relevant to users, to improve campaign performance reports, or to prevent a user from seeing the same adverts multiple times. Using a cookie ID, Google tracks which adverts are displayed in which browser and can thus prevent them from being shown repeatedly. Furthermore, GMP can use cookie IDs to track so-called ‘conversions’ relating to ad requests. This is the case, for example, when a user sees a GMP advert and later, whilst using the same browser, visits the advertiser’s website and makes a purchase via that website. According to Google, GMP cookies do not contain any personal information.
Due to the marketing tools used, your browser automatically establishes a direct connection to Google’s server.

We have no influence over the scope and further use of the data collected by Google through the use of this tool and therefore provide you with the following information to the best of our knowledge: Through the integration of GMP, Google receives the information that you have accessed the relevant part of our website or clicked on one of our adverts. If you are registered with a Google service, Google may associate the visit with your account. Even if you are not registered with Google or have not logged in, it is possible that the provider may obtain and store your IP address. In the course of using GMP, personal data may also be transferred to the servers of Google LLC in the USA.

All processing described above, in particular the setting of cookies to read information from the device you are using, will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may withdraw your consent at any time with future effect by deactivating this service via the ‘Cookie Consent Tool’ provided on the website.

You can find the privacy policy for GMP by Google here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

11) Website features

11.1 YouTube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC, USA

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to the provider’s servers at the latest when the video is played, in order to load the content. In doing so, certain information, including your IP address, is transmitted to the provider.

If playback of embedded videos is initiated via the plugin, the provider also uses cookies to collect information about user behaviour, compile playback statistics and prevent misuse.

If you are logged into a user account with the provider whilst visiting the site, your data will be directly linked to your account when you click on a video. If you do not wish your data to be linked to your account, you must log out before clicking the play button.

All the aforementioned processing activities, in particular the setting of cookies to read information from the device you are using, take place only if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may withdraw the consent you have given at any time with future effect by deactivating this service via the ‘Cookie Consent Tool’ provided on the website.

11.2 Google Maps

This website uses an online map service provided by the following provider: Google Maps (API) by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).

Google Maps is a web service for displaying interactive (map) charts to present geographical information visually. By using this service, our location is displayed to you, making it easier for you to find your way here.

As soon as you access any sub-pages on which the Google Maps map is embedded, information about your use of our website (such as your IP address) is transmitted to Google’s servers and stored there; this may also involve transmission to the servers of Google LLC in the USA. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be directly associated with your account. If you do not wish your data to be associated with your Google profile, you must log out before clicking the button. Google stores your data (even for users who are not logged in) as usage profiles and analyses them.

The processing of your personal data is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in designing our website to meet user needs. If you do not consent to your data being transferred to the provider in future, you have the option to completely disable the provider’s online map service by disabling JavaScript in your browser. The online map service on this website will then no longer be available for use.

Further information on Google’s privacy policy can be found here: https://business.safety.google/intl/de/privacy/

11.3 OpenStreetMap

This website uses an online map service provided by the following provider: OpenStreetMap Foundation, St John’s Innovation Centre, Cowley Road, Cambridge, CB4 0WS, UK

The online map service is a tool for displaying interactive (land) maps to visualise geographical information. By using this service, our location is displayed to you and any geolocation is facilitated.

As soon as you access any subpages on which the provider’s map is embedded, information about your use of our website (such as your IP address) is transmitted to the provider’s servers and stored there.

The processing of your personal data is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in designing our website to meet your needs. If you do not consent to your data being transferred to the provider in future, you have the option of completely disabling the provider’s online map service by disabling JavaScript in your browser. The online map service on this website will then no longer be available for use.

Where legally required, we have obtained your consent to the processing of your data as described above in accordance with Article 6(1)(a) of the GDPR. You may withdraw your consent at any time with effect for the future. To exercise your right to withdraw consent, please follow the procedure for lodging an objection as described above.

Where data is transferred to the provider’s location, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

11.4 – Google reCAPTCHA

On this website, we use the CAPTCHA service provided by the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC, USA.

For the visual design of the CAPTCHA window, the provider uses ‘Google Fonts’, i.e. fonts downloaded from the internet by Google. No further information other than that mentioned above, which is already transferred to Google via the reCAPTCHA functionality, is processed in this context.

The service checks whether an input is made by a natural person or, abusively, through machine-based and automated processing, and blocks spam, DDoS attacks and similar automated malicious access attempts. To ensure that an action is carried out by a human and not by an automated bot, the provider collects the IP address of the device used, identification data relating to the browser and operating system type used, as well as the date and duration of the visit, and transmits this information to the provider’s servers for analysis. Cookies may be used for this purpose; these are small text files stored in the end-user’s browser.

Where the processing described above is carried out on the basis of cookies, these will only be set if you have given us your explicit consent to do so in accordance with Article 6(1)(a) of the GDPR. You may withdraw your consent at any time with future effect by deactivating this service via the ‘Cookie Consent Tool’ provided on the website.

If the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in establishing individual responsibility on the internet and in preventing misuse and spam, in accordance with Article 6(1)(f) of the GDPR.

We have entered into a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

11.5 Google Customer Reviews (formerly the Google Certified Retailer Programme)

We collaborate with Google as part of the ‘Google Customer Reviews’ programme. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This programme enables us to collect customer reviews from users of our website. After you have used our services, you will be asked on our website whether you would like to take part in an email survey conducted by Google.

If you give your consent in accordance with Article 6(1)(a) of the GDPR, we will pass on your email address to Google. You will receive an email from Google Customer Reviews asking you to rate your shopping experience on our website. The review you submit will then be aggregated with our other reviews and displayed in our Google Customer Reviews logo and in our Merchant Centre dashboard. Your review will also be used for Google Merchant Reviews. When using Google Customer Reviews, personal data may also be transferred to the servers of Google LLC in the USA.

You may withdraw your consent at any time by contacting the data controller or Google directly.

For data transfers to the USA, the provider has adhered to the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with European data protection standards.

Further information on Google’s privacy policy can be found here: https://business.safety.google/intl/de/privacy/

12) Tools and Miscellaneous

12.1 Lexware Office

We use the cloud-based accounting software service provided by the following provider for our bookkeeping: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany

The provider processes incoming and outgoing invoices, as well as our company’s bank transactions where applicable, in order to automatically record invoices, match them to the relevant transactions and, through a semi-automated process, generate the financial accounts.

Where personal data is also processed in this context, such processing is carried out on the basis of our legitimate interest in the efficient organisation and documentation of our business processes in accordance with Article 6(1)(f) of the GDPR.

12.2 Cookie Consent Tool

This website uses a so-called ‘cookie consent tool’ to obtain valid user consent for cookies and cookie-based applications that require consent. The ‘cookie consent tool’ is displayed to users when they visit the page in the form of an interactive user interface, on which consent for specific cookies and/or cookie-based applications can be granted by ticking the relevant boxes. Through the use of this tool, all cookies and services requiring consent are only loaded once the relevant user has given their consent by ticking the appropriate boxes. This ensures that such cookies are only set on the user’s device once consent has been given.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is not processed in this context.

Should the processing of personal data (such as the IP address) nevertheless occur in individual cases for the purpose of storing, assigning or logging cookie settings, this is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and, consequently, in the legally compliant design of our website.

A further legal basis for the processing is Article 6(1)(c) of the GDPR. As the data controller, we are subject to the legal obligation to make the use of technically non-essential cookies conditional upon the user’s consent.

Where necessary, we have entered into a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

Further information on the operator and the settings options for the cookie consent tool can be found directly in the relevant user interface on our website.

13) Rights of the data subject

13.1 Under applicable data protection law, you are granted the following data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data; please refer to the legal basis cited for the respective conditions for exercising these rights:

Right of access pursuant to Article 15 of the GDPR;
Right to rectification pursuant to Article 16 of the GDPR;
Right to erasure pursuant to Article 17 of the GDPR;
Right to restriction of processing pursuant to Article 18 of the GDPR;
Right to be informed pursuant to Article 19 of the GDPR;
Right to data portability pursuant to Article 20 of the GDPR;
Right to withdraw consent pursuant to Article 7(3) of the GDPR;
Right to lodge a complaint pursuant to Article 77 of the GDPR.

13.2 RIGHT TO OBJECT

IF, AS PART OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, to object to such processing with effect for the future.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA IN QUESTION. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE RELEVANT DATA FOR DIRECT MARKETING PURPOSES.

14) Retention period for personal data

The duration of the storage of personal data is determined by the relevant legal basis, the purpose of processing and – where applicable – additionally by the relevant statutory retention period (e.g. retention periods under commercial and tax law).

Where personal data is processed on the basis of explicit consent in accordance with Article 6(1)(a) of the GDPR, the data in question will be retained until you withdraw your consent.

Where statutory retention periods apply to data processed in the context of contractual or quasi-contractual obligations on the basis of Article 6(1)(b) of the GDPR, such data will be routinely deleted upon expiry of the retention periods, provided that it is no longer required for the performance of a contract or for entering into a contract and/or we no longer have a legitimate interest in continuing to store it.

Where personal data is processed on the basis of Article 6(1)(f) of the GDPR, this data will be stored until you exercise your right to object under Article 21(1) of the GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing is necessary for the establishment, exercise or defence of legal claims.

Where personal data is processed for the purposes of direct marketing on the basis of Article 6(1)(f) of the GDPR, this data will be stored until you exercise your right to object under Article 21(2) of the GDPR.

Unless otherwise specified in the other information contained in this policy regarding specific processing situations, stored personal data will otherwise be erased when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Copyright notice: This privacy policy has been drawn up by the specialist solicitors at IT-Recht Kanzlei and is protected by copyright (https://www.it-recht-kanzlei.de)

Date: 7 November 2026, 04:12:24